The Result
Brand & Logo
Designed a clean, professional logo that reflects trust, reliability, and approachability.
Developed a cohesive visual identity including colour palette, typography, and brand guidelines for consistent use across all platforms.
Created adaptable branding elements for print, digital, and promotional applications.
Website
Built a modern, user-friendly, mobile-responsive website that clearly communicates services, expertise, and contact options.
Structured content to highlight key offerings and make information easy to access for prospective clients.
Incorporated branding elements throughout to maintain a cohesive visual identity online.
Collateral
Designed business cards and stationery aligned with the new branding.
Created templates for client documents and marketing materials, ensuring a professional and consistent presentation across all touchpoints.
Impact
The updated website and marketing materials provided Wild Essence with a professional, cohesive digital and physical presence. Customers can now easily explore and purchase products online, while the refreshed branding elevates the overall customer experience and strengthens the florist’s unique identity in the market. Additionally, I assisted in setting up Xero accounting to streamline business transactions and improve financial management, supporting smoother day-to-day operations.
